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FOcals' Integrated Marketing
For Travel & Hospitality
Transform your travel business & create ever-lasting travel memories!
Research Market, Prepare & Go
Stats don’t lie. Be proactive and catch them before they start planning their journey. Run quick surveys and questionnaires using our smart tools such as bulk SMS, emails, and WhatsApp bots. Get real data about your customers’ specific preferences, wants, and requirements. Analyze the responses and create a perfect marketing plan and help them make the right travel decisions.
Leverage Smart Marketing
Send travel incentives & prompts to your customers in their preferred mode of communication – be it through emails, through bulk SMS, RCM (Rich Communication messaging), or/and Wattsapp chatbots. Send promotional newsletters or run lead generation email campaigns and capture leads.
Make Their Journey Shine
Greet and notify your travellers about their PNRs and important info with smart voice messages. Make the most of automated calls and messages for travel reminders and any delays and cancellation updates. Use Focals’ professional IVR services to connect customers to right agent. Use a combo of IVR and WhatsApp API for customer queries such as ticket status, cancellation status and troubleshooting etc. and boost customer engagement.
Secure Your Travellers
One single traveller may use your portal for many bookings and payments. Ensure their safety by setting up 2-Factor authentication & biometrics. Safeguard against system breaches and financial or/and identity thefts.
Create A World-Class Support System
View and manage all the customer activity and their upcoming travel events with a simple dashboard. Set up a virtual call center in a snap. Empower your sales or support team and connect with clients virtually using just one or two nos. Reduce time & cost, increase ROI.
Measure Your Marketing ROI
Track responses and sales using unique virtual numbers facility. Analyze the effectiveness of your digital marketing & advertising campaigns by customized and deep links. The number of leads conversion from each advertisement or campaign can help you understand which channel of communication works the best for you.
Customer Satisfaction Surveys
Run quick post journey surveys to know what went well and what requires improvement. Use a communication mix to get maximum response. Use this valuable data for greater insights and strategize what changes you need to implement & how. Regular customer satisfaction surveys do help in increasing your brand equity.
